Privacy Policy

1. Information Collection
At preppy-boutiques.com, we collect:
• Personal identifiers (name, email, shipping/billing address)
• Payment details (processed via encrypted services)
• Technical data (IP address, device/browser info)
• Usage patterns (pages visited, items viewed)

2. Purpose of Data Use
Your information helps us:
• Process orders and payments
• Improve products/services
• Prevent fraud
• Send marketing (with consent)
• Comply with legal obligations

3. Data Sharing
We may disclose information to:
• Payment processors (Stripe, PayPal)
• Shipping carriers (UPS, FedEx)
• Analytics providers (Google Analytics)
• Legal authorities (when required)

4. Your Rights
You may:
• Access your personal data
• Request corrections
• Delete your information
• Object to processing
• Request data portability
• Withdraw consent

5. Cookies & Tracking
We use:
• Essential cookies (shopping cart)
• Performance cookies (analytics)
• Marketing cookies (with consent)
Manage via browser settings

6. Data Security
We implement:
• 256-bit SSL encryption
• Regular security audits
• PCI-DSS compliance
• Two-factor authentication

7. Retention Period
We retain data:
• Active customers: 5 years
• Order records: 7 years (tax compliance)
• Inactive accounts: 3 years

8. International Transfers
For non-US customers:
• Data may transfer to US servers
• Protected by Standard Contractual Clauses
• Subject to GDPR where applicable

9. Children’s Privacy
Our services are not for users under 13. We don’t knowingly collect children’s data.

10. Policy Updates
Changes will be posted at preppy-boutiques.com/privacy. Continued use constitutes acceptance.

11. Contact
For privacy concerns:
• Visit preppy-boutiques.com/help
• Contact your local data authority